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March 2009
Jobs In The US
ExecuNet - Jobs in The US 
To sign up for more job opportunities within the US, visit www.ExecuNet.com
New-Style Marketing Consultancy Consilium

Goldjobs BannerIn these tough economic times, businesses must rediscover the lost art of real value creation. Consilium is a new-style marketing consultancy that has been launched to help small and medium sized businesses do just that.

       Goldjobs Banner                     
MD, Norman Mackintosh says:  "In a recession marketing managers need to find new ways of working to achieve results which requires some innovative thinking. This means breaking with traditional models and convention in order to succeed. The usual way of working and the tried and trusted tactics will fail, as fundamental changes are taking place in consumer behaviour".
 
Consilium offers a new way of working where you get value with expertise, without the unnecessary overheads. With over 100 years of combined experience in Retail - across proposition development, store development, marketing communications they are perfectly placed to aid the smaller retailers grow their sales or the suppliers looking to grow their distribution base.
 
The consultancy ensures that the customer is at the heart of all business focus. Solid customer research, conducted well, will drive insights that will allow businesses to develop customer winning propositions.
 
Marketing is the life-blood of any company and presence needs to be maintained and developed more than ever. A flexible approach is required and Consilium has been formed to assist companies using a new approach to are some budget cuts and the current restrictive business environment
 
Consilium are a team of six experienced Directors that have worked across a range of markets - business-to-business, consumer, fmcg, Sony, Electrolux, Sainsburys, Boots, T-Mobile, Mars, Allied Domecq, Tesco, WH Smith, Brantano to name a few that bring solid down to earth expertise and on the job experience, also add the benefit of providing their services without the large department overheads.
 
If you'd like to know more about how Consilium can help - contact their MD - Norman Mackintosh on 01372 723799 or 07974 686646. Alternatively they can be contacted via their website www.consiliumlimited.com
Are you getting out into the fresh air?

New BalanceFor over 100 years, New Balance has developed and manufactured some of the world's best performance running and walking footwear. From humble beginnings, simply making orthotic inserts for the local police force in Boston USA, New Balance has grown to become a Global leader in Performance Sports Footwear.

Since being taken over by current owner Jim Davis in 1971, the range has grown from strength to strength offering runners and walkers a comprehensive range of technical performance footwear, irrespective of ability. To support this, New Balance footwear comes in a range of half and full sizes and in different widths to ensure a perfect fit.

Whatever your walking, jogging, racing or general fitness needs, New Balance has the perfect footwear for you.


Experience, know-how, attitude, energy and health equals "executive performance". Taking one at a time, this month whis does not mean carrot sticks and a marathon run - this means getting up from your desk more often, walking instead of driving and taking a purposeful walk 2 - 3 times a week

To help you get started we have served you a 10% discount and free postage. Please click here and quote NBGOLD1
Understanding the role of the Director - This issue the MD
Steve Mullins is a business consultant who spent over twenty years with blue chip multinationals.

Only about 15% of UK Director have been coach in their various roles and responsibilities; the net effect is that very competent people can't perform to expectation because their remits are often ill defined, which can lead to frustration for many.

The third in our series of articles concentrates on the role of the MANAGING DIRECTOR.

What does the Managing Director (MD) actually do?

The key elements that make up the MD's responsibilities are: delivery of goods or services to the customers, the management of sales and marketing to keep goods and services appropriate, controlling operations to ensure competent staff and effective delivery, and tactical/intelligent management to ensure the organisation remains competitive

Delivery
 
Delivery has two main elements: an outward-facing part, ensuring the goods and services that are being sold are properly fit for purpose, delivered to time and in good order; and also an inward facing part providing customer support and effective back-up in the event of additional sales or queries to be resolved. This aspect, plus R&D are the only two activities that actually generate income - everything else is a cost

Sales & Marketing
 
This is a function where even the most experienced can meet significant tension between tactical selling and strategic development, it demands a very clear understanding of the organisation in its competitive context.
 
Sales is an outward focused activity generating the revenue to run the organisation; is generally short-term and dedicated to making the sale.
Marketing is the longer-term focus and will involve identifying the products and services that will be in demand at a later date, and usually encompasses R&D.

Operations
 
Operations must be able to produce to specification and within agreed price and margin parameters. There is often a need for close control of this function as it comprises many interlocking disciplines and opportunities for individuals to interpret requirements in a way that is not consistent with policy or strategy. To support management there are many systems, standards and processes to give that control, for example: ISO 9001, Kanban and Prince to name just a few.

Tactics/intelligent management
 
Intelligent management is about identifying potential competitive threat and having the agility (and evidence) to support the re-directing of operational resources to stave off that threat and remain competitive.
 
Sound tactical management normally demands experienced middle managers who have good contacts that can be contacted to efficiently overcome some business issue. The strength of these managers is that correct decisions can be made at quite low levels in the organisation, freeing the board for more strategic matters.
 
These elements are controlled through: The Operations Director, Sales & Marketing Director and Personnel Director operating together as a structured team, which will be discussed in subsequent articles.
 
Written by Steve Mullins
steve@ascot-interactive.com

Simon North and Your Career

Goldjobs BannerSimon North is a specialist in working with individuals wanting or needing a new job or career.  In this article he gives a few pointers on how to go through what is a challenging and exciting process.

Get on

Are you looking for a change? What drives you there could be because you have to, or because you need to or because you choose to? Whatever your start point, you want to take the opportunity to reflect and to explore doing something different with yourself.

Understanding and appreciating your talent is a crucial start point.  In spite of recent events, your talent is there and it will come through.  You need a process that helps you to appreciate just how much you have on board.  A process that helps you to see what options you have and a process that helps you to get close into the markets which will be interested in your value.
This approach is only partially met by the outplacement market.  Whilst there are good providers in the career counselling area, there are few who can really open you up to how your strengths can translate options - realistic options for you. This approach of taking your capability and exploring it creatively and then identifying the relevant markets is new and fresh.  It is also rigorous in pursuing how you get clear about your objective and then how you can take charge of your own job search.

If this interests you, then call or write to the following contact points: 07780 734757 and simon@simonanorth.com
 
Working together for success
 
Now is the time when business models need to be right.  There is too much at stake, financially and logistically, for businesses to be spending wasted hours on internal processes that aren't working, and teams that are not communicating with each other.  There is a growing tendency for companies to operate in a disjointed manner, and in the industries, where integration is still a buzz word, shouldn't the idea of integrating practices be applied to the running of the business as well as to client work?

The main issue is the fact that departments are often run in silos, especially in larger businesses.  Finance teams are quite rightly concerned with finance issues, and marketing and new business on their own priorities.  Marketing departments in particular can often be seen to have their own agendas, with managers focused on high sales targets and the overall image of the company.  But what is the use of marketing a business if the internal messages have broken down?  If departments have their own concerns, goals and targets, then where is the joined up strategy, and the communication needed to make a business thrive?
Quite often the solution can be found at the top. If the CEO, and importantly, the COO, are sales focused, then the business will also go this way.  If they have more of an interest in marketing or creativity, then this will also show in the business model.  Of course, there is nothing wrong with a business having a particular direction, and many companies pride themselves on having a special focus area.

But this kind of structure comes at a price.  The outward projection of one key focus can actually be very beneficial, but internally, equal attention needs to be paid to each element of the business to make sure goals are achieved across the board. For example, if the focus is on being green, then all departments need to be working towards this goal and communicating internally to report on progress and any issues.
Unless the senior management has a balanced view of what each department is working on, the business will suffer as a result.  Strategy should be broad and all encompassing, and if companies get this right, then they will be in a better postion to survive the downturn.

Written by: Marc Lawn, Network Member
News Feature
Our directors have raised money for the Woodland Trust over the past 2 years and are delighted to network one of their latest roles.

The Woodland Trust are looking for a Head of Communications - paying up to £45K this is to manage the development of inspiring communications campaigns and drive integration across all the Woodland Trust communications (mass and specialist audience) along with acting as Guardian of the Woodland Trust Brand. For information email Sue Holden at SueHolden@woodlandtrust.org.uk

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Featured Silverjobs

Our sister site, Silverjobs features position from £50,000 - £100,000

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Please visit Silverobs featuring roles commanding salaries of £50,000 and above
Silverjobs Executive Roles
Networking Evening for Goldjobs Executive Network

Goldjobs has teamed up with E Rejuvenation to invite you to an evening of networking with fellow member of the Goldjobs Executive Network.

The event will be hosted by E Rejuvenation Centre at their prestigious city location.
E Rejuvenation Centre supports city executives to relax and release stress, boost their energy levels and improve their health. The highlight of the evening will be an E-Rejuvenation session for all attendees.

Costs
£60 per person to cover some of the costs of the treatment. (The treatment alone usually costs £98)
 
Time: 18:30 - 20:30
 
The networking dates available are:
Thursday, 5 March 2009
Wednesday, 11 March 2009
Wednesday, 18 March 2009
Thursday, 19 March 2009

Place:
E Rejuvenation Centre, 132 Commercial Street, London E1 6NG

Nearest tube: Liverpool Street - Click here for a map
 
RSVP: joel@erejuvenation.co.uk or call 020 7650 0718
 
Find out more about E Rejuvenation Centre:

E Rejuvenation Centre is a Life Service Centre. Our Members are elite city directors, primarily from the worlds of investment banking, law, journalism and politics. They attend regular Rejuvenation sessions to deeply relax and release stress, boost energy levels, increase natural immunity to illness and solves persistent stress related health problems (e.g. insomnia, headaches, high blood pressure etc). www.eRejuvenation.co.uk
 
Event Partner:
In association with Goldjobs Executive Network
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Bruce Munton Magician
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To find out how award winning magician Bruce Munton can enhance your next corporate or private event with his special brand of magic visit www.spellboundpromotions.co.uk or call Bruce on 07961913609.
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